Friday, 16 September 2011

New Season Style at Pure Collection Review

Best British Bloggers  matched me with the luxurious Pure Collection company to review the Autumn Winter 2011 range and I must say it was a pleasurable experience. The cashmere is high quality the item I chose is soft and silk like, lightweight and so well made.

Founded in 2002, Pure Collection is a leading clothing retailer, with a strong heritage for luxury, quality and contemporary designs at accessible prices. Pure collection prides itself on never compromising on impeccable quality; this is especially true for its own luxuriously soft and 100% sustainable cashmere range.

Just looking at the range there are stunning really smart coats for a lunch in the city to outsize cardigans perfect for a lazy Sunday stroll in the countryside.

I was asked to pick something from the range and as I am celebrating losing weight I picked out this fabulous tunic it comes in three autumnal colours, praline, cherry and black.

Cashmere Tunic With Back Placket
Cashmere Tunic With Back Placket

It will be perfect for a weekend break to celebrate Chris's birthday and for winter walks teamed with jeans or woolly tights.

I have only one issue, Paige and I are now the same size so she has her eye on it too.

I allowed her to model for me as one she was keen to try it and two she has youth on her side.

The shell buttons add a lovely detail to the back, its smart and stylish, I can dress it up with patent shoes and a scarf or down over skinny jeans and boots.
I have my eye on the gorgeous red coat below, maybe in black.

Have a browse and I guarantee you will fall in love with this seasons range.

New Season Style at Pure Collection
Launching online on the 24th August, Autumn Winter 2011 from Pure Collection is a sumptuous mix of luxurious fabric, divine accessories and doses of glamour, all mixed in a rich palette of nude, black, and greys with a dash of scarlet. The new collection is divided into 4 key areas:

Red Coat £249

Double Breasted Coat

Modern Simplicity
Clean lines and classic shapes make up this collection. Fabrics are tactile, with brights injected into black, grey and navy. We love this chic Red Coat, practical yet stylish for the cooler months.

Ponti Dress £99

Belted Ponte Di Roma Dress

When the party season hits, this fab Ponti Dress will be all you need to stand out from the crowd.

Cashmere Boat Neck Dress
New Glamour
Feminine power is the name of the game for New Glamour. Encompassing the popular nude on nude palette made famous by style icons such as Kate Middleton.

Cashmere Knitted Cape

This collection is all about the finer details and divine accessories to complete the perfect outfit.
Cashmere Sweater Dress

Off duty style
For a more relaxed affair try Off Duty Style, designed for you to go with the flow but always look the part.

Cashmere Animal Print Cardigan
Detail is minimal but texture and a rich urban palette remain. This gorgeous printed cardigan will dress up jeans and set off a stylish over sized bag.

Cashmere Cable Detail Cashmere Tunic

For key pieces of luxury glamour look no further, lots of rich texture with our deeply cabled knitwear, ideal for throwing on for a dose of glamour. This soft Cashmere Shrug is the ideal cover up for a blustery autumn day.

Oversized Cashmere Sweater

For your touch of luxury this autumn and winter take a look at the Pure Collection. site  To see more of the range visit


  1. The tunique looks stunning!
    I did not know this brand yet, thanks for the review!
    I really like the sweater dress...

  2. The red coat is simply beautiful and a good price for cahmere. It would last for years I bet. I like the tunic too, the greay one looks lovely.

  3. i have been adoring pureccollection for years, they are by far my favourite items to wear - the cashmere is stunning as are their silk blouses. amazing quality for what you pay. AND they care about the environment - at least it seems so :)

  4. Very stylish,the coat and all the jumpers look great :)

  5. I love this post, all the pictures are stunning. I love the jumper dress it is gorgeous!

  6. This is my favourite company for cashmere , always treat myself to at least one new jumper each year. They wear really well and unlike lots of other cheaper makes have little bobbling even after a fair amount of wear. Love the tunic , may be tempted too :)